What about strategy? Who thinks?
The team. The brand diagnosis, the visual DNA, the playbook and the month's calendar come out in the 7 days of onboarding, and replanning happens every week with your brand's numbers. What an agency delivers after 60 days of consulting is, here, the start of the service, not a separate project.
Are there real people?
Yes. The operation is run by the team of agents, with art direction and review on every piece, and a person from unseen follows your brand. On the Performance plan, you have a monthly 30-minute meeting with them. Beyond that, WhatsApp answers right away.
Do you really do everything? What don't you do?
We do everything on the list in the What "everything" means section: content, publishing, comments and DMs, blog, reporting and managed media. We don't do websites, brands from scratch, events or order handling. It's written down before you sign.
I already have an agency. How does that work?
You can run both in parallel for a month: the agency on strategy, unseen producing and publishing. Most discover that the missing part was production, and the rest comes along.
Why don't you charge per piece?
Because charging per piece makes the client count pieces, and counting pieces is thinking about cost. A plan makes you think about results. The quota per format exists on the inside, and the team warns you when you're getting close to it.
Who approves what goes live?
Depends on the mode: in copilot, you — with one tap, straight from your phone or replying on WhatsApp. In autopilot, the team publishes on its own only what passed the art director with a score ≥ 8. Switch modes whenever you want.
What if I don't like a piece?
Write the change you want — “swap the photo”, “bigger title”, “less text” — and a new piece comes out in minutes, already learning from the reason. No piece goes live without a minimum score of 8/10.
Can I cancel whenever I want?
Yes. The contract is monthly, with no lock-in and no penalty. You subscribe to a plan month by month and cancel whenever you want.
Is there an onboarding fee?
No. The 7 days of onboarding, with brand reading, visual DNA, playbook and network connections, are included in every plan.
I don't have a blog. How do I get the articles?
unseen hosts your blog: on your domain, with a DNS record pointing to us, or at an unseen address while you don't have a domain. Have WordPress? We publish straight into it. The articles are yours and export as HTML whenever you want.
Does it work for my industry?
The team learns your brand's visual DNA — from baby linens to the black of consumer electronics, as you can see in the portfolio above. Store, service, restaurant, clinic: if the brand has a face, the team writes in it.
What do I need on my side?
An Instagram Professional account (free, changes in 1 minute in the settings) linked to a Facebook Page — and that's it. You connect in 30 seconds on an official Meta screen, and the guided onboarding walks you through it.
Where do the photos come from?
From your library, your feed and your catalog. Missing a scene, the team generates the image in the brand's style — but a product for sale is always a real photo, checked against the catalog with live price and stock.
How much work is it to start?
10 minutes: logo, photos and the store link. The first week of pieces arrives ready for your approval.
If I cancel, what do I take with me?
Everything. The brand's visual manual (versioned DNA), every published piece and the rules BI learned from your audience are yours — delivered organized, no retention tricks.